Optimum Baits Co. Newsletter August, 2026

August 2026 Rigged & Ready Tackle Update FRILLED SHAD — 5.7″ NEW SIZE & 4.7″ RESTOCK The realistic, baitfish-inspired FRILLED SHAD is now available in a new 5.7″ size, giving anglers a larger profile while maintaining the lifelike action that makes the original so effective. Designed to mimic streamlined baitfish such as smelt, the FRILLED SHAD

Optimum Baits Co. Newsletter August, 2026 Read More »