Author name: Optimum B

The FISH MAGNET OCTOPUS isn’t just another multi-arm soft bait. Its concept goes back more than a decade to a rig developed by legendary Japanese angler Takuma Hata. Multiple straight-tail worms were originally bundled together to create a unique “octopus-style” profile—combining subtle movement with strong water displacement. It worked, but rigging it was slow and […]

Boom Boom Swimbait Bubble Gum Color Release It has been nearly a decade since Optimum Baits partnered with long time Professional Bass Angler Fred Roumbanis to release the Boom Boom Swimbait. Over the years, Roumbanis has shared a lot of useful information on how he employs his signature swimbait to catch more fish and bigger

ZAPPU Faye-Faye Tail When bites get tough, slow it down—without losing action. Pressured lakes. Cold fronts. Tough conditions.When fish stop reacting to fast-moving baits, the ability to maintain action at ultra-slow speeds becomes critical. The Faye-Faye Tail is designed exactly for that. As ZAPPU’s second U.S. soft bait release following the ZAPPU Limbooo, this is

A fan-requested favorite is back — Bubble Gum. Loud. Visible. Proven. Anglers asked for it — and it’s back.Bubble Gum returns to the BOOM BOOM lineup, bringing a bold presence that stands out in any condition. Bright pink isn’t subtle — and that’s exactly the point.In stained water, low light, or pressured conditions, Bubble Gum

The deps Sakamata Swimmer is a versatile 5.3-inch swimbait based on the popular Sakamata Shad. Its shad-style tail creates strong vibrations, attracting fish from long distances. https://youtu.be/lp-rbKl4Qks ▲Sakamata Swimmer Action Moive Crafted with ATTRIX material, a unique blend of scents and ingredients, it stimulates predatory instincts. The high-salt lower body provides a low center of gravity,