Author name: Optimum B

Swimbait Republic’s popular glide baits, the Glideway 126 and Glideway 176, are getting fresh new color options this March. Known for their realistic action and beautifully detailed finishes, the Glideway series has gained attention among swimbait anglers looking for a versatile glide bait that performs across different retrieves and conditions. With the new color additions, […]

” River Red ” A Purpose-Built Craw Color River Red is the craw-inspired color anglers have been waiting for. Built specifically for the spring season in mind, this red-based profile mimics the natural tones of active crawfish that bass key in on as water temperatures begin to rise. When fish move from deeper winter areas

deps COVER SCAT is getting 3 brand-new colors  The new colors will be available in 2.5”, 3”, and 3.5” sizes. These additions help cover situations that couldn’t be fully addressed with the previous color lineup, giving anglers more options when conditions get tough. Popular standard colors will also be restocked at the same time. New

Congratulations to Optimum/deps professional angler Jacob Walker on his 2nd place finish at the first MLF Pro Tour event of 2026 on Lake Guntersville. This event marked Jacob’s first full Pro Tour appearance, outside of last season’s Redcrest Cup, making it an impressive and confident start to the year. Throughout the tournament, deps soft plastics played a key

The Deps BUZZJET TROUT MODEL is a trout-specific version of the popular BUZZJET, a noisy wakebait designed to efficiently cover water and trigger surface strikes. Its bent spike lip creates a strong surface wake, while the flashing prop disrupts the water and imitates baitfish being chased by predators. The lure reacts instantly to rod movement,