December 2025 NEW RELEASES & ARRIVALS Premium Japanese designs. Proven winter performance.Fresh colors, new sizes, and limited-release models landing throughout December. [deps] SAKAMATA SHAD 4.5” – New Size SAKAMATA SHAD 3” – FRILLED SHAD 4.7” REBOUND STICK 6” REBOUND STICK 7” CIRCUIT VIB EVOKE 1.8 MS CRAW 3.6in [ima] issen 45S MAX Twig 60 sukariGHOST50 […]
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OCT 2025 Rigged & Ready Tackle Update Optimum Bait Co. — October 2025 Newsletter Late October Product Releases – New Styles, New Sizes, New Colors & Inventory Restocks Transitional fishing requires the best gear. As nights cool across the country, the bite is heating up. Fall brings shifting feeding patterns, and this month’s featured products
Optimum Baits Co. Newsletter October, 2025 Read More »
New Arrivals for October 2025 [ Restock & New Items ] deps WAKASAGI BAIT 55F –New TINY BULLSHOOTER SHUDDER TAIL –New COVER SCAT 3.5″ – New Color ”Indy Gill” SAKAMATA SHAD 4″ MIDST JIGHEAD AA Worms Bad Bubba Shad Striper Colors Shad Tail Striper Colors ima Jetty 135S Gyodo 110MD GUN KICHI 50 Quick Look
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Originally offered exclusively to deps web members as the BULLSHOOTER Jr. from CASTXBLAST (deps Members LTD), the popular Shudder Tail version now joins the full deps lineup in the Tiny Bullshooter size. This special model is designed for smooth, responsive retrieves, featuring a unique Shudder Tail that reacts to the slightest water movement. As it
The Tiny Bullshooter “Shudder Tail” — October 2025 Release Read More »
ima is giving some of their most trusted baits a fresh look, releasing new color patterns that are ready to put fish in the boat. These aren’t just cosmetic tweaks—the updated finishes help you adapt to changing light and water conditions so you can stay on the bite. Part 1. Big Stik • Skimmer •
Fresh Colors, Proven Performers: New ima Releases You’ll Want in Your Box Read More »
ZAPPU – TERMINAL TACKLE & PLASTICS Zappu has been a leader in JDM terminal tackle since the early 2000s, and in recent years has expanded into plastics to complement their wide range of hooks and weights. With monthly shipments arriving from Japan, Zappu products are rarely out of stock for long.We’ve just restocked the Zero Inchi
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The deps Wakasagi Bait has been a staple for anglers targeting fish feeding on small bait fish since its debut in 2020, delivering consistent results in selective baitfish patterns. Now, deps has answered the demand for a downsized version with the brand-new Wakasagi Bait 55F—now available in the U.S. Compact Size, Big Performance Length: 55mm
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The Korrigan Break 800 is an extra-deep crankbaitwith a large moving tungsten weight for improved casting distances. This also allows it to consistently dive to 33 feet (10m) with 16lb fluorocarbon.More detailed features, I’ve added a link in the Stories, so please check it from there. Length 106mm/4.17inWeight 2.3oz P.S. Optimum/deps dealer stores will be
Introducing the Korrigan Break 800 – Cast Farther, Dive Deeper Read More »
SEP 2025 Rigged & Ready Tackle Update Optimum Baits Co. Newsletter September, 2025 SEPTEMBER PRODUCT RELEASES – NEW STYLES, NEW SIZES, NEW COLORS & INVENTORY RESTOCKS. IT’S TIME TO USE LURES THAT HUNT! Can you believe the third quarter of 2025 is already wrapping up? This year has flown by—both on the water and in product
Optimum Baits Co. Newsletter September, 2025 Read More »
New Arrivals for September 2025 [ Restock & New Items ] ima PIN JACK 200 –New Colors ima Shaker –New Colors deps MS VIBRATION / TUNGSTEN (TG) model KORRIGAN BREAK 800 – New DEATHADDER 3″ and 5″ SAKAMATA SHAD 5″ SAKAMATA SHAD 6″ Zappu Zero Inchi Wacky Plus Fish Magnet MAGATAIL4.5 Quick Look :
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