OCTOBER RELEASES & ARRIVALS Premium lure designs from Japan for anglers of all skill levels and a wide range of fishing styles. These new arrivals, restocks, and featured releases will be available at your favorite dealer beginning in late October through early November 2026. October brings an exciting lineup from deps, ZAPPU, and Swimbait Republic,
RELEASES and ARRIVALS October 2026 Read More »
SEPTEMBER RELEASES & ARRIVALS Premium lure designs from Japan for anglers of all skill levels and a wide range of fishing styles. These new arrivals, restocks, and featured releases will be available at your favorite dealer beginning in late September through early October 2026. As fall fishing approaches, September puts the focus on transitions and proven
RELEASES and ARRIVALS September 2026 Read More »
AUGUST RELEASES & ARRIVALS Premium lure designs from Japan for anglers of all skill levels and a wide range of target species. These new arrivals and upcoming releases will be available at your favorite dealer beginning in late August through early September 2026. This month features key new products from deps, ZAPPU and FISH MAGNET offering innovative designs
RELEASES and ARRIVALS AUGUST 2026 Read More »
July RELEASES & ARRIVALS Premium lure designs from Japan for anglers of all skill levels and a wide range of target species. These new arrivals and upcoming releases will be available at your favorite dealer beginning in late July through early August 2026. This month features key new products from deps, ima, ZAPPU, FISH MAGNET and SWIMBAIT
RELEASES and ARRIVALS JULY 2026 Read More »
June RELEASES & ARRIVALS Premium lure designs from Japan for anglers of all skill levels and a wide range of target species. These new arrivals and upcoming releases will be available at your favorite dealer beginning in late June through early July 2026. This month features key new products from deps, ima, and FISH MAGNET, offering innovative designs
RELEASES and ARRIVALS JUNE 2026 Read More »
April RELEASES & ARRIVALS Premium lure designs from around the world for anglers of all skill levels and a wide range of targeted species. OPTIMUM BAITS, deps, ima, Swimbait Republic, and ZAPPU,. These new arrivals and releases will be available at your favorite dealer beginning late April to early May 2026. [OPTIMUM BAITS] BOOM BOOM BUBBLE GUM
RELEASES and ARRIVALS April 2026 Read More »
March RELEASES & ARRIVALS Premium lure designs from around the world for anglers of all skill levels and a wide range of targeted species. We hope you enjoy what we have to offer throughout the month of March and beyond. This month brings a strong wave of spring-driven products as bass begin staging and moving
RELEASES and ARRIVALS March 2026 Read More »
February RELEASES & ARRIVALS Premium designs from around the world. Proven winter performance.For February we have a strong wave of spring driven products as bass begin staging and moving shallow. There is a good mix of items this month from deps, ima, & AA Worms. You will be able to find them at your favorite
RELEASES & ARRIVALS February 2026 Read More »
January 2026 NEW RELEASES & ARRIVALS Premium designs from around the world. Proven winter performance.This month we have products from Japan and Spain with items from deps, Zappu & Swimbait RepublicFresh colors, new sizes, and limited-release models landing throughout January. [deps] EVOKE VIB – New BARBUTE 3” – New Size KINCOO Air 4.8″ and 5.8”
New Arrivals January 2026 Read More »
